Thriving widows: How Kitui widows intend to put cause capitalism into action.
” The rains in Kitui have become short and unpredictable. Look at how crops are wilting on farms and how the earth is cracking. It is dry and to us farmers, this period has been chaotic. “says a distraught Joyce.
Like the 100 beneficiaries who received seed capital of 2 goats, Joyce is happy to have her pair. The region she hails from is categorized as part of the larger Arid and Semi-Arid areas in Kenya. Owing to climate change, the nature of Joyce’s business demands her to close shop.
” I am a farmer dependent on rainfall. If there is no rainfall, I cannot eat. I am also a widow with 5 children to feed. In our small table banking group, we converge with many other widowed women and 1 man to pool resources for economic productivity. The past few months have been hard, we have tried chicken farming and learned how to produce chicken feed from our gardens but still, the high cost of production does not allow us to fully delve into it. We started this group a few years ago when we realized the pain points of single-headed households.” Says a confident Joyce.
“Most widows are chased away from their matrimonial homes after they bury their husbands. They bear the burden of sole provision while they have no jobs. In our group, for example, some women dropped out of school. They do not have secondary school certificates leave alone credentials that will give them jobs. So, they opt to remarry and a few lucky ones start businesses.
Joyce gazes far into the horizon, lost in thoughts as if she was trying to picture the sudden curve her life had taken after her husband’s demise. Her face lightens up with new energy and she bursts out;
“This self-help group has uplifted many women around this area. Now that we have all received a pair of goats from The Goat Foundation, we are going to pool resources after our goats reproduce and start a proper lending system in this area. We are targeting widowed households. After selling the goats we should be able to raise capital for a start. This money will go into lending widows’ capital to start their businesses. We will teach them how to be entrepreneurial and in the spirit of cause capitalism ensure that we buy from their businesses too.”
Cause capitalism as a wave of change in business operations across Kitui.
The Loomba Foundation attributes widow poverty to an immediate loss of income that tips widows and their children into poverty, as well as deepening the poverty of families already on low incomes. To mitigate this, widows have been identified as a vulnerable group in need of empowerment.
Joyce Tabitha says her group’s vision was brought after The Goat Foundation’s CEO spoke about cause capitalism. He taught them a viable model for business operations that is symbiotic and guarantees long-term success.
The self-help group has pledged to empower and educate other widows on the benefits of self-reliance.
“As goats reproduce two times in a year, we will take the second set of kids and nurture them then sell. The first will be given to other widows as a continuing practice of cause capitalism. From selling, I assure you now widows in Kitui in the next 5 years will go to bed hungry or cry about school fees.
I have never witnessed such a project and I want to thank Steve Down and The Goat Foundation for thinking about widows. From Kitui, we say Asante sana.”
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